SALT LAKE CITY, UT—DPS is pleased to welcome Pelle Odebrant as Scandinavia sales manager. Pelle will replace Jon Larsson and Niklas Rantzow, who we thank for their service. Pelle is now responsible for sales and marketing in Scandinavia, in addition to managing all Scandinavian retail accounts. He reports to Charlotte Ljungquist, European Managing Director. Pelle is a passionate skier with a wealth of experience earned from years spent directing distribution throughout Scandinavia with an eclectic range of strong brands: from the wine to camera/apparel industries. With continual investment in global operations, DPS expects to maintain strong growth within Scandinavia—and across Europe. To learn more about becoming a DPS dealer in Scandinavia, or to establish contact with Pelle directly, reach out: pelle.odebrant@dpsskis.com,  +46 705 389870. About DPS DPS designs the world’s most advanced skis. Located at the base of the Wasatch Mountains in Salt Lake City, DPS introduced the world’s first and only Pure pre-preg carbon fiber sandwich ski, the first 120mm powder pintail, transferred the word “rocker” from surfing to skiing—then built the first rockered ski with sidecut—and will now unleash the Spoon. The fusion of space age carbon technology and groundbreaking shaping has resulted in the world’s most advanced quiver of skis. DPS Skis are sold on four continents and are a trusted brand of serious skiers worldwide. For more information visit www.dpsskis.com or call 1.801.413.1737.