Drake Powderworks, Inc. Privacy Policy


Your integrity is important to us. Our Personal Data Processing Policy describes what information we collect, the purpose for which they are collected, how you can control your own information and how to contact us.


Drake Powderworks, Inc. (herein ‘DPS’), a Utah based Company with an address of 2640 W. California Ave, Salt Lake City, USA, is personally responsible for the processing of personal data by the Company.


What personal data is collected about you as a customer and why?

This section describes the purposes for which we process personal data, what categories of personal data are processed and the legal basis for which the treatment is performed for you as a customer at Drake Powderworks.


1. In order to handle orders and purchases IQMS/ HELPSCOUT, Kickstarter, UPS, STAMP, FEDEX, personal data is processed to:

  • Deliver a Purchased / Purchased Product or Service (including delivery or contact details regarding delivery).
  • Be able to make identification.
  • Manage payments (including to analyze which payment solutions are to be offered).
  • Address control against external sources.
  • Manage return, complaint and warranty matters.


The categories of personal data processed are:

  • Name
  • Contact details (eg address, email, phone number).
  • Payment information (eg transaction reference, transaction date, invoice address. Card number).
  • Personal Customer number
  • Payment History
  • Order information, such as an item that has been ordered or if the item is to be delivered to another address.
  • Legal basis: Completion of purchase agreement


2. In order to manage your user account, personal order history, managing existing or in-process orders, personal data is processed to:

  • Allow permission to log-in
  • Be able to make identification and age control
  • Maintain accurate and updated tasks
  • Make it possible to track purchase history
  • Manage your options and payment history settings and payment options
  • Make it easier for you to save shopping lists, submit suggestions for shopping lists or similar actions aimed at simplifying for you. In order to enable this, analysis are performed


The categories of personal data processed are:

  • Name
  • Contact details (e.g. address, email, phone number)
  • Username and password
  • Purchase History
  • Technical information about computer, mobile phone and other devices used and its setting payment History
  • Personal
  • Customer assigned identification number
  • Social identity
  • Address data from external sources


Legal Basis: For those who are members of Old Guard or Pro Purchase Program, whether knowingly or unknowingly, completion of the membership agreement in loyalty program. Registered customers - legitimate interest. The processing is necessary to meet your and our interest in managing and administering your user account.


3. In order to promote products and services SmartClick, Cookies, Website, personal data is processed to:

  • View relevant product recommendations, suggest shopping lists, remind for forgotten / abandoned digital shopping carts, or save shopping lists to simplify future purchases or similar actions.
  • Send direct marketing via email, social media or other similar electronic channels for communication as well as mail, including promotional partners to existing customers outside of our loyalty program. For example, by performing campaigns or sending offers and invitations to events to: all customers, a particular customer segment (eg women / men between 30-40 years in Sweden), or an individual customer.


The categories of personal data processed are:

  • Name
  • Contact details (e.g. address, email, phone number).
  • Age
  • Place of residence
  • Details of how the customer uses the company's web pages, and other digital channels
  • Social identity
  • Details of completed purchases
  • User-generated data (e.g., click, source geography, and visit history)


In order to understand what kind of marketing or direct marketing to use, analyzes are performed on:

  • How web pages and other digital channels are used (e.g., which pages and sections of pages were visited and what searches were made)
  • Purchase History
  • Age and place of residence
  • Result from customer satisfaction or market research


Legal basis: For you who are members of Old Guard/ Pro Form: Completion of the membership agreement in loyalty program. Treatment is necessary in order for us to fulfill our commitments under the agreement on membership of the loyalty program.

  • Registered and unregistered customer - legitimate interest
  • Recipients of newsletters and site visitors - legitimate interest
  • The processing is necessary to meet your and our interest in being able to market products and services


4. In order to conduct and manage participation in competitions and events, e.g. joint ventures such as with separate entities such as Backcountry.com, etc.


Personal data is processed to:

  • Communicate with participants participating in a competition
  • Communicate with participants before and after an event (eg confirmation of notifications, questions or evaluations)
  • Be able to make identification and age control
  • Appoint winners and convey profits


The categories of personal data processed are:

  • Name
  • Personal identification number or age
  • Contact details (e.g. address, email, phone number)
  • Details left in the contest
  • Data left in evaluations of events


Legal Basis: Legitimate interest. The treatment is necessary to meet your and our interest in conducting and managing competitions and events.


5. In order to handle customer service issues Facebook, Email, Helpscout personal data is processed to:

  • Communicate with the customer and answer requests that come into customer service by telephone or in digital channels (including social media)
  • Be able to identify and investigate complaints and support cases (including technical support)


The categories of personal data processed are:

  • Name
  • Contact details (e.g. address, email, phone number)
  • Your correspondence
  • Details of purchase date, place of purchase, defect/complaint on product
  • User information for My Pages, for example, when logging in
  • Technical details of your equipment necessary for support cases


Legal basis: legitimate interest. The treatment is necessary to meet your and our interest in managing customer service matters.


6. In order to fulfill legal obligations (eg regarding requirements in the Accounting Act, Product Liability and Product Safety and Personal Data Protection in IT Systems) IQMS, EDI, UPS, STAMP, FEDEX, personal data is processed to:

  • Comply with legal obligations, as required by laws, judgments or government decisions. Such requirements may, for example, refer to product liability and product safety requirements such as the provision of communications and information to the public and customers regarding product alarms and product recalls, for example in case of a defect or health hazard or to the extent required by the Accounting Act or the Money Laundering Act and may be attributed to an individual individual.


The categories of personal data that can be processed are:

  • Name
  • Contact details (eg address, email, phone number)
  • Your correspondence
  • Details of purchase date, place of purchase, defect/complaint on product
  • User Details for My Pages.
  • Personal [What is ‘Personal’]
  • Payment Information


Legal basis: Legal obligation


7. In order to be able to evaluate, develop and improve our services, products and systems for the customer collective agreement as a whole ALL SYSTEMS, personal data is processed to:

  • Make services more user-friendly, such as changing the user interface to simplify the information flow or to highlight features commonly used in our digital channels
  • Develop support to improve product and logistics flows, for example, by forecasting purchases, inventory and deliveries
  • Develop support to develop and improve our product range
  • Develop evidence to develop and improve our resource efficiency from an environmental and sustainability perspective, eg by streamlining purchasing and scheduling of deliveries
  • Provide documentation with a view to planning new establishments of stores and warehouses.
  • Give you an opportunity to influence the range we provide
  • Develop support to improve IT systems in order to increase the security of our visitors and customers in general


The categories of personal data processed are:

  • Purchase and user-generated data (e.g., click and visit history)
  • Age
  • Place of residence
  • Your correspondence and feedback regarding our services and products
  • Technical data relating to devices used and settings, such as language setting, IP address, browser settings, time zone, operating system, screen resolution and platform
  • Information about how you interacted with the company, ie. how services were used, login method, where and how long different pages were visited, response times, download errors, how services can be reached and when leaving the service, etc.


In order to fulfill the purpose, we perform general analyzation in aggregated form, i.e. not at the individual level, regarding:

  • How our web pages and other digital channels are used (for example, which pages or sections of pages visited and what searches made)
  • Purchase History
  • Age
  • Geographical Location and/or Demographic Location
  • Feedback regarding our services and products and results from customer satisfaction or market research
  • Data from customer units and technical settings


Legal basis: legitimate interest. The processing is necessary to meet our and your legitimate interest in evaluating, developing and improving our services, products and systems.


8. In order to prevent abuse of a service or to prevent and investigate crimes against the company, personal data is processed to:

  • Investigate or prevent fraud or other offense by, for example, incident reporting in the store.
  • Prevent spam, phishing, harassment, unauthorized login to user accounts, or other prohibited actions.
  • Protect and improve our IT environment from attack and intrusion.


The categories of personal data processed are:

  • Purchase and user-generated data (e.g. click and visit history).
  • Data relating to devices that the customer uses and settings, such as language setting, IP address, browser settings, time zone, operating system, screen resolution and platform.
  • Details of how our digital services are used.


Legal basis: Legal obligation if there is such an alternate legitimate interest (if there is no legal obligation) if the treatment is necessary to satisfy our legitimate interest in preventing abuse of a service or preventing, investigating and preventing crimes against the Company.

9. In order to provide you as a user and / or a member of the Old Guard and Pro Purchase Program benefits and offers, personal data is processed to:

  • Offer benefits, discounts, general and personal offers, invitations to events or gifts or other direct marketing.

  • Conduct analysis of the data that the company collects for the same purpose, for example, how the member uses the company's web pages and other digital channels (such as what pages and sections of pages the member visited and what searches the member made), purchase history, age, place of residence, specified preferences (eg, assortment) and other settings in the company's digital services and results from customer satisfaction or market research.

  • Based on analysis, our members can be divided into different customer groups to give different groups (segments) different offers, benefits, and discounts based on purchase history, specified preferences, age, place of residence, market research. In order to provide personal offers, benefits, and communication, the analysis is conducted at the individual level.


The categories of personal data processed are:

  • Name
  • User name
  • Customer number
  • Contact details (e.g. address, email, phone number)
  • Place of residence
  • Purchase History
  • User-generated data (e.g., click and visit history).
  • Specified customer choice regarding products and services.
  • Technical data about computer, mobile phone and other devices that you use and its settings, such as language setting.
  • Location information from mobile devices, such as mobile phone or tablet.


Legal basis: Completion of the agreement on membership of loyalty program. Treatment is necessary in order for us to fulfill our commitments under the agreement on membership of the loyalty program.


10. In order to deliver a personalized experience of our services, personal data is processed to:

  • Provide personalized customized content, for example, by displaying relevant product recommendations, suggesting shopping lists or other similar actions aimed at simplifying for you.
  • Simplify your use of company services, for example, by saving shopping lists or chosen payment methods to facilitate future purchases or reminding you of forgotten or abandoned digital shopping carts.
  • Carry out analyzes of the data we collect in order to share our members into different customer groups to provide different customer groups different offers, benefits and discounts based on purchase history, specified preferences, age, place of residence, market research. In order to provide personal offers, benefits and communication, the analysis is conducted at the individual level.


The categories of personal data processed are:

  • Name
  • Age
  • Place of residence
  • Purchase History.
  • User-generated data (e.g., click and visit history).
  • Specified customer choice regarding products and services.
  • Technical information about computer, mobile phone and other devices that the member uses and its settings, such as language setting.
  • Location information from the member's mobile devices, such as mobile phone or tablet.
  • In order to fulfill its commitments, the company performs certain analyzes, for example,
  • How web pages and other digital channels are used (such as pages and sections of pages visited and what searches were made).
  • Purchase History
  • Age
  • Place of residence
  • Specified preferences (eg about products and services, interests and behaviors).
  • Language and other settings in digital services.
  • Result from customer satisfaction or market research.


Legal basis: Completion of the agreement on membership of loyalty program. Treatment is necessary in order for us to fulfill our commitments under the agreement on membership of the loyalty program.

Sharing and transfer of personal data


Personal data can also be transferred for necessary processing to other companies the DPS Skis collaborates with, for example, marketing (print and distribution, media agencies, etc.), distribution and transportation, payment solutions and IT services. When your personal information is shared with DPS partners, the data will be processed according to DPS instructions and for DPS accounts, and for purposes only compatible with the purposes for which DPS has collected the information.


In addition, DPS may by law be forced to provide information to government authorities (eg the police and the tax authorities). In addition, DPS may provide personal data to companies that offer payment solutions (such as payment service providers and banks) and companies that handle general goods transport (eg logistics companies and freight forwarders). In such cases, partners treat the tasks as independent personal data administrators in accordance with their own privacy policies and management instructions.


DPS strives to process personal data within the EU / EEA, and collaborate with partners and suppliers dealing with personal data within the EU / EEA. If this is not possible, processing of personal data may be outside the EU / EEA in countries that are considered to have an adequate level of protection in accordance with the EU Commission Decision or through the use of appropriate safeguards, such as standard contract clauses, binding company internal rules or US Privacy Shield. Countries where DPS partners treat personal data outside the EU / EEA are the United States and India. Regardless of the country in which personal data are processed, DPS takes reasonable technical, legal and organizational measures to ensure that the level of protection is the same as in the EU / EEA.

Storage of personal data


The treatment is in accordance with current legislation and means that personal data are not retained for a longer period than necessary for the purpose of the treatment. This implies that data will be deleted as they are no longer relevant or necessary for analysis or direct marketing and the purposes for which they have been collected. For promotional purposes, information about purchase transactions older than 3 years is not used. However, all handling of personal data always ensures high security and confidentiality.


Your rights and choices


Right of Access

We want to be transparent and transparent about how we process your data and if you want to get more knowledge about the personal data processing that you are doing, you have the right to request access to your information provided by us in the form of a so-called "registry" (purpose, categories of personal data , categories of recipients of personal data, storage period or criteria for determining storage period, information on where data were collected). If we receive a request for access, we may ask for additional information to ensure what information you want to share and to provide the information to the correct person.


Right to Rectification

You are always entitled to request that your personal information be corrected if the information is incorrect. Within the stated purpose, you also have the right to supplement any incomplete personal data. You who are Old Guard/ Pro Purchase Program Member, or have created an account on dpsskis.com can, if you want, even update your information on My Pages or My Profile. - TBC


Right of Deletion:

You are entitled to request the deletion of personal data that we are dealing with:

  • The data is no longer necessary for the purposes for which they have been collected or processed.
  • You have revoked a consent upon which the treatment is based and there is no other legal basis for the treatment.
  • You oppose a stakeholder interest of legitimate interest we have done and there is no legitimate interest in DPS that weighs heavier.
  • You oppose processing for direct marketing purposes.
  • Personal data has been processed illegally.
  • Personal data must be erased to comply with a legal obligation to which we are subject
  • Personal data has been collected from a child (under 13 years) for whom you have parental responsibility, in connection with the provision of information society services, such as social media.
  • There may be reason for us not to comply with your request for deletion if there are legal obligations that prevent us from doing so. It may be if the treatment is needed to exercise our right to freedom of opinion and information, in order to fulfill a legal obligation to which we are subject or in order to determine, enforce or defend legal claims.

Right to Restriction

You are entitled to request that our processing of your personal data be limited.


Right to Object to Certain Types of Treatment

Eligible Interest: You are entitled to object to treatments that support you in a legitimate interest that we have if you have personal reasons concerning the situation. However, we may continue to process your information, even if you oppose your treatment, if we have compelling legitimate reasons for your consideration that consider your privacy interest.

Direct Marketing (including analyzes conducted for direct marketing purposes)

You may object to your personal data being processed for direct marketing. The objection also includes the analysis of personal data (ie profiling) performed for direct marketing purposes. If you oppose direct marketing, we will discontinue the processing of your personal data for that purpose and terminate any direct marketing action.

Of course, you have the opportunity to only refuse mail and personal offers in certain channels. For example, you can only get offers from us via email, but not text. In that case, you should not object to personal data processing because we will find it difficult to assess which marketing is relevant to you. If you choose to decline our processing of your personal data for direct marketing purposes, you may not contact Old Guard/ Pro Purchase Program Form personal offers or information from us.


You can change your settings by emailing DPS at mydata@dpsskis. You are always welcome to contact our customer service for help adjusting your choices.


If you no longer want to be a member of Old Guard/ Pro Purchase Program Form, please contact our customer service to terminate your membership/involvement.


Data Portability Right

If our right to process your personal data is based on your agreed consent or fulfillment of commitments in an agreement with you, you have the right to request the data relating to you and which you have provided to us transferred to another personally responsible person (i.e. data sorting) .


About Cookies

Personal data can be collected when you use dpsskis.com and then the information about your use and the pages that are visited is stored. This could be technical information about your device and internet connection such as operating system, browser version, IP address, cookies, and unique identifiers. When visiting dpsskis.com where our services are provided, different techniques can be used to recognize you in order to learn more about our users. This can be done directly or through the use of third party technology. This may be the use of, for example, cookies.


What is a Cookie?

There are two types of cookies. One type saves a text file for a long time but has an expiration date. This cookie aims, for example, to tell you what's new since the last visit. The other type of cookie is a so-called session cookie, which has no expiration date. The text file is temporarily stored for as long as you are browsing and browsing a page, for example, helps keep track of which language you want to use. As soon as the browser closes, the text file is also deleted.

Why do we use Cookies?

At dpsskis.com, we use cookies to keep track of the items you've added to your shopping cart. We also use cookies to get web statistics. We need this statistic to further develop dpsskis.com. The information is not available to parties other than DPS. In order to use dpsskis.com fully, you must accept cookies, and you do so through your browser's settings. If you do not want to accept cookies, you can turn off cookies through your browser's security settings. However, this means that dpsskis.com will not work as intended.


Handling of social security numbers

We will only process your personal identification number when it is clearly motivated for the purpose, necessary for secure identification or for any other reason. In cases where that is enough, we instead use your customer number to minimize the use of social security numbers as much as possible.


Complaint

For members of the EU, you are entitled to file a complaint with the Data Inspectorate, www.datainspektionen.se.


Contact Details

For further information about personal data management or if you have any questions, feel free to contact us at: mydata@dpsskis.com or by calling customer support.


Changes to the Policy

This Privacy Policy may be updated to correct any interference or to comply with new legal or technical requirements. The latest updated version of the privacy policy is always available on this page. In the case of significant changes (for example, the purposes of personal data processing or categories of personal data), you will receive information about this by e-mail or at dpsskis.com.


Last updated 2018-05-25