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Jon Larsson, on Lotus 138's in Alaska. Photo: Oskar Enander

company

history

Prehistoric, The Rumblings: 1997-2002

1997 DPS founder, Stephan Drake, is spending his second season  in Las Leñas, Argentina. He is on Rossignol Viper skis, 60-something mm underfoot. After a 1-meter storm, he makes his 100th over-the-head face shot turn down Eduardos. He collapses in a pile of exhausted sweat at the bottom. His pro snowboarder roommate ollies over him at 50 mph and slashes a huge wave feature at the bottom couloir exit. Stephan wants freedom from the fall line, and ponders quitting skiing and taking up snowboarding.

1998 Drake picks up Volkl Snow Rangers and Rossignol Bandit XXX's—temporary solutions that offer glimmers of hope.

1999 Drake buys a dusty pair of Atomic Powder Pluses sitting unused in the backroom of a Colorado ski shop. 115mm underfoot and surfable, he takes them down to Las Leñas the following season. There will be no more thoughts of snowboarding from this point on.

2000 Drake lands a cliff in the Aspen backcountry, and bends the tips of his heavy metal Powder Pluses into a Rockered shape. Initially he is bummed. After skiing them further, the skis take on a whole new life; they ski more dead, but are surprisingly more surfable.  The fall line opens up. 

2000 Drake is spending every summer surfing pow in Las Leñas and experimenting with big skis. High speed pow skiing is now outpacing snowboards.

2000-2002 Drake builds a collection of Rossignol Axioms and Atomic Powder Pluses. He custom paints their topsheets.

Beginnings: 2001-2005

2001-2002 Drake is riding hard with Volkl Snowboarder and former Swiss ski team member, Cyrille Boinay in Las Leñas. Drake's skis are now 110mm underfoot, custom-painted, custom rockered Rossignol Axioms with a build date of 1993. The two chairlift rides and late nights are spent discussing how the lifestyle of storm-chasing powder junkies, and this new dynamic way of surfing powder on skis  isn't being represented by manufactures or media. At Las Leñas' Atenas wine bar they conceive a new ski brand that will reflect the culture and a revolutionary ski technology—carbon fiber. Drake is tired of trekking around the backcountry and wrestling skis that weigh 14lbs/pair. He wants light, ultra-high performance versions of the double metal laminate clunkers he is skiing on. Surfing and snowboarding have it right; light equipment is best for both energy conservation and high-performance riding; carbon is the ingredient to make it happen in skis.

2002-2003 DrakeBoinay, Ltd. is formed (DB Skis).  A four-ski quiver is designed. A U.S. based manufacturing partner is secured. The flagship shape is the Tabla Rasa- the first 120mm underfoot pintailed, and rockered ski ever made- 30cm's of Rocker go into the design and design notes, but DB's manufacturing partner can't quite build it.  It still skis great with its long nose and setback stance. In the Tabla Rasa's product and design descriptions, the benefits of "Rocker" are touted. Rocker officially enters skiing's vocabulary.

2002-2003 Boinay and Drake meet Swedish ski photographer Oskar Enander in Engelberg, Switzerland. They enjoy great powder sessions and lines in classic European ski bumming fashion.

2001-2003 Meanwhile, in Colorado, Shane McConkey and future DPS partner Peter Turner are building the Volant Spatula. Its design characteristics are dubbed, "Reverse Camber and Reverse Sidecut." The Spatula takes powder skiing to ‘11’.

2003-2005 The DB dream has incredible potential. Preorders fly in, and the company becomes a media darling, but the Boinay and Drake dream-child gets sucked down into a whirlpool as a result of a manufacturing partner who consistently fails to deliver product; and when it does come, it's often of questionable quality. Carbon technology in skis is not quite mature. DB disbands in the wake of ski delivery issues.

The Modern Age of DPS: 2005 to Present

2005 Drake and Peter Turner meet in Utah. A partnership is born.  Instantly they launch into discussions of flex patterns and laminate structures. The fire is rekindled for the perfect carbon fiber ski. Turner infamously tells Drake, "it will be no problem for us to build these carbon skis elsewhere." DPS is born, the vision to create the perfect ski using spaceage material continues, and the duo begin designing an entirely new five-shape quiver of skis, including the iconic and groundbreaking Lotus 138 and Lotus 120. The Lotus 138 morphs the Tabla Rasa and Spatula concepts into the first Rockered ski with sidecut: a design that is copied by another brand within 1.5 years. The Lotus 120 shape becomes the template for the iconic 120mm pintail design: a shape that practically every major and small manufacturer now produces.

2005-2006 Production commences. DPSSkis.com launches. Following the DB production disaster, DPS rushes skis into production. Turner and Drake sweat it out in Asia. The switch is made from Cap to Sandwich construction, and Twist becomes the first big carbon manufacturing hurdle. In theory, prepreg carbon skis are easy to build, but the reality isn’t so simple. Drake works long hours in the Chinese factory for four months.  A toilet backups and fills his apartment with ankle deep shit water. Turner and Drake manage to crank out 130 skis delivered by February.

2006-2007 A switch is made to a new factory in China. With it comes new manufacturing issues and ongoing challenges with the main ingredient: prepreg carbon fiber. Bamboo sidewalls evolve as necessity. The iconic offset pin stripe designs are introduced on the white Lotus 138's, black Lotus 120's and the Wailer series. The Lotus 138's provide futuristic powder performance. The buzz starts building again, as it did in the DB days, of a company at the leading edge of the sport. 

2007-2008 Year two at the ‘new’ factory. Huge startup issues remain. 14-hour days are typical for the team. Piles of prepreg carbon are wasted. Delivery is late again. Yet, performance is unquestionable. The second year of The Powder Road sessions in AK yields updates on Lotus 120 and Lotus 138 flex and rocker lines.

2008-2009 The move is made to switch back to plastic sidewalls. Another start-up issue forces yet another radical move in production engineering. Through the process, a huge breakthrough is made that gives long-term viability to the pure carbon ski concept. Now, pure carbon fiber skis can be made with the consistency and regularity of conventional fiberglass skis. All cosmetic durability issues are nailed. The warranty rate on a high-end carbon skis drops below 1 percent.  The future of high-end carbon skis is secured.

2009-2010 We introduce our Hybrid: Fiberglass+Carbon+Bamboo line to complement the Pure: Carbon+ Nano line. The best skiers in the world want the trickest skis under their feet, and DPS looks for nothing less than full global domination.

2010 The groundbreaking Wailer 112RP is introduced alongside a new Women's line.  DPS relocates its HQ to SLC—under the shadows and deep snow of the Wasatch. 

2011 The year of the Spoon.